Montreal Marketeers Episode 11: Raw Honey, Lyme Disease, and Bee Conservation with Nicholas Melka – Founder of MIEL MTL

Discover how Montreal entrepreneur Nicholas Melka turned a health crisis into a mission to bring back the bees and produce premium raw honey. After struggling with Lyme disease and exhausting conventional treatments, Nick found relief and renewed health through raw, unprocessed honey. Motivated by its powerful medicinal properties, he founded MIEL MTL to boost bee populations across Quebec and offer high-quality honey to health-conscious consumers.

Founded in 2015, MIEL MTL works with restaurants, schools, families, hospitals, and organizations to maintain over 110 beehives in 66 areas across Montreal and Quebec. Nick’s approach blends sustainability, community outreach, and product quality, making MIEL MTL a leader in Quebec’s local honey and bee conservation movement.

Show Highlights and Topics

• Duration: 55 minutes

• Launching a business focused on environmental impact and giving back to nature

• Adapting and pivoting quickly in the face of rapid business growth

• Partner selection, collaboration, and community engagement in Quebec

• Opting for in-person meetings and building local relationships

• How to price premium sustainable products for the Montreal market

• Emphasizing "local" production and standing out versus cheaper alternatives

• Pursuing every opportunity to educate and promote bee conservation

Release Date: 

December 7, 2017