Montreal Marketeers Episode 37 – Andrew Nguyen: Founder at The O Agency & BYOBlive
- matthewpeladeau
- Jan 15
- 2 min read
Discover how entrepreneur and personal branding expert Andrew Nguyen turned adversity into a seven-figure agency that helps athletes, celebrities, and entrepreneurs stand out in a noisy digital world. In this episode of the Montreal Marketeers Podcast, Andrew breaks down the mindset and strategy behind building The O Agency and his new project, BYOBlive, while staying true to his immigrant roots and long-term vision.
Andrew’s story is a powerful reminder that the American Dream is still within reach for those willing to bet on themselves. Born into an immigrant family, he grew up with high expectations but limited resources, and by 17, a major disagreement with his parents left him homeless and fully responsible for his own future.
Instead of giving up, Andrew decided to take complete control of his destiny and commit to becoming a successful businessman. That decision set him on a path of relentless learning, experimenting, and building, ultimately leading to the creation of The O Agency before the age of 30.
Today, The O Agency generates seven figures in revenue and focuses on helping high-profile clients craft personal brands that truly differentiate them. From positioning and storytelling to content strategy, Andrew and his team help clients show up online with clarity, confidence, and consistency.
Beyond agency work, Andrew co-authored a book and is actively building BYOBlive, a project that extends his mission of empowering others to own their narrative and opportunities. His journey illustrates how personal branding, when done with intention, can open doors not just for visibility, but for real business and life-changing opportunities.
Show Highlights and Topics
Duration: 55 minutes
How growing up in an immigrant household shaped Andrew’s ambition and resilience
The turning point at 17: going homeless and deciding to fully own his path
Building a seven-figure agency before 30 and what The O Agency actually does for its clients
Why personal branding is a business asset for athletes, celebrities, and entrepreneurs
Andrew’s book, BYOBlive, and his broader mission to help others build their own brands and futures


